Legal

Privacy Policy

Last updated: September 2026

1. Who We Are

Tough Cut LLC ("Tough Cut," "we," "our," or "us") operates this website and the Blade Base platform. We are based in East Nashville, TN 37206. You can contact us at bo@toughcut.co or 615-212-8710.

Tough Cut LLC operates two digital platforms: this website (Stay Sharp), our public-facing resource for skate sharpening and profiling education, and the BladeBase platform, where registered users book services, track equipment, and access our marketplace. This Privacy Policy applies to your use of Stay Sharp. Use of BladeBase is subject to its own policy, presented during registration.

2. What Information We Collect

Information you provide: When you use our Profile Guru tool, assessment forms, or contact us directly, we may collect your name, email address, and any information you voluntarily submit (e.g., skating preference data, stride videos).

Automatically collected information: When you visit our site, we may automatically collect your IP address, browser type, referring URL, and pages visited. This is used solely for security, rate-limiting, and site improvement purposes.

First-party analytics: With your consent, we record first-party usage events (such as page views, tool interactions, and checkout steps) on our own systems to understand how the site is used and to improve it. We do not use third-party advertising cookies, and we do not sell this data. You control these preferences through our cookie consent banner, available at any time via "Cookie Settings" in the footer.

3. SMS / Text Messaging

If you provide a mobile phone number and opt in, Tough Cut may send you SMS text messages. We offer three separate categories of messaging, each requiring its own consent:

  • Transactional updates: Order and appointment notifications such as booking confirmations, appointment reminders, receipt of your equipment, blades ready for pickup, and shipping/completion updates.
  • Shop alerts & closures: Operational notices about unexpected shop closures, holiday hours, and schedule changes.
  • Marketing: Promotions, offers, and news from Tough Cut.

Consent is collected separately for each category during BladeBase account registration and can be changed at any time within your BladeBase account. Consent to receive text messages is not a condition of purchasing any product or service. Message frequency varies based on your activity. Message and data rates may apply.

You may opt out at any time by replying STOP to any message, or by turning off the relevant category in your BladeBase account. Reply HELP for assistance, or contact us at bo@toughcut.co or 615-212-8710. Your mobile number and messaging consent are never sold or shared with third parties or affiliates for their marketing purposes (see Section 4).

4. How We Use Your Information

We use the information we collect to:

  • Provide and improve our skate blade sharpening and profiling services.
  • Generate personalized profile recommendations via our Guru tool.
  • Respond to your inquiries and service requests.
  • Send transactional communications (e.g., booking confirmations).
  • Protect the security and integrity of our platform (e.g., IP-based rate limiting).

We do not sell, rent, or share your personal information with third parties for marketing purposes.

5. Cookies & Local Storage

Our site uses essential cookies and browser local storage to maintain your session and remember your preferences. These are strictly necessary for the site to function and do not require your consent under most privacy frameworks.

For anything beyond that, we display a cookie consent banner on your first visit where you can accept, reject, or individually control analytics and marketing tracking. Non-essential tracking is not activated unless you consent to it, and you can revisit or change your choices at any time via "Cookie Settings" in the footer.

6. Data Retention

We retain personal data only as long as necessary to fulfill the purposes outlined in this policy, or as required by law. Assessment and submission data is retained to improve our service and for record-keeping purposes. You may request deletion of your data at any time by contacting us.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you.
  • Correction: Request correction of inaccurate data.
  • Deletion: Request that we delete your personal data ("right to be forgotten").
  • Opt-out: Opt out of any marketing communications at any time.

To exercise any of these rights, contact us at bo@toughcut.co.

8. Data Security

We implement commercially reasonable technical and organizational measures to protect your personal data against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

9. Children's Privacy

Our services are not directed to children under the age of 13. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such data, please contact us immediately.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the "Last updated" date at the top of this page. Continued use of our site after changes are posted constitutes your acceptance of the revised policy.

11. Contact Us

If you have any questions about this Privacy Policy, please contact us at:

Tough Cut LLC
East Nashville, TN 37206
615-212-8710
bo@toughcut.co

Cookies & Tracking

We use essential first-party measurement to keep the site working. With your consent, we also use analytics (Google Analytics) and marketing (Meta Pixel) tools. See our Privacy Policy.